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CINE SONY
BRANDING PACK FOR CANAL SONY

Cine Sony is the segment in Canal Sony devoted entirely to movies. The client?s idea was to create a minimalist world similar to that of a scale model. Its special trait came up when we added real elements at a large scale, elements that had nothing to do with the specific environment of each scene. We wanted to take the viewer on a trip around this world, where movie magic and glamour is appreciated through all the different stages of film-making, from the first day of casting to the premiere.

CREDITS 2VEINTE:

Done By 2veinte
Creative Directior: Pablo Gostanian
Executive Director: Agustin Valcarenghi
Art Director: Diego Flores Diapolo
Lead Animation: Daniel Di Paola
Design: Diego Flores Diapolo, Mariano Abel, Juan Coria, Santiago Medina.
Animation: Daniel Di Paola, Juan Coria
Character and modelling: Mateo Vallejo
Lighting & Rendering: Diego Flores Diapolo
Compositing & Postproduction: Daniel Di Paola
Producer: Geraldine Chaia Arazi, Carolina L'Avena Lamberti
Music (reel): Break of Dawn - Breakbot (not for commercial use)

To see more stuff about this project: https://www.behance.net/gallery/42508617/Cine-Sony

CLIENT:

Sony Latam
Creative Director: Sergio Moreno
Art Coordinator: Elisa Ruiz
Producers: Andrea Garcia, Diana Moreno